Cineville Logo

Franklin de Bekker


In 2008, a group of film lovers released a film pass. At Vandejong we came up with the concept Cineville (film city). Cineville brings the homely atmosphere to the cinema and uses the city as a metaphor. For example, film pass holders became "Cinephiles" and a world of possibilities opened up to safeguard the existence of independent film theaters. From Cineville film festivals to Cineville-Pub quizzes. When the concept, name and product nicely coincide, the logo must be simple and have character. I chose the font "Village Cassiopeia". Cassiopeia is a constellation, a constellation of millions of stars. As a reference to the films you discover in Cineville when the sun goes down.

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