When the First World War started, it was the custom of ground troops to shoot at all planes, friend and foe. This made the need for identification clear. The Union Flag was first painted under the plane, but this was confused with the German iron cross. Following the example of the French, the round emblem was devised but then turned over with the colors. In the sixties the RAF roundel became known again by the British rock groups The Who and the Mods who wore it as part of their image. Simplicity has always fascinated me - simplicity at it’s best. It also has a beautiful duality in it; the rebellion of the britrock alongside the authority of the british Air Force.
Submit your favourite logo’s!
- What is the best logo you ever designed? Do you know why?
- Which logo from another designer do you think is the best logo ever? Why is that?
- Think carefully! You can only submit one contribution. Don’t take it lightly, but do some real soul searching. Who knows what else you will find!