Rosan Dekker

Studio Hudson

Lauwer is a contemporary art gallery in The Hague. The logo tells a lot about the way we think about design – we see it as the outcome of a thought, rather than a monument in itself. For Lauwer, we wanted to design something that reflects the attitude of the gallery and her owner. We chose to work with the playful GT Haptik typeface to create a visual identity that felt both young and inviting. The logo is shaped like a laurel wreath, referring to the gallery's name, which translates as Laurel. There's really not much more to it, and maybe that's why we like it so much. We enjoy logos that aren't over-complicated, but instead feel simple and breezy.

Submit your favourite logo’s!

  • What is the best logo you ever designed? Do you know why?
  • Which logo from another designer do you think is the best logo ever? Why is that?
  • Think carefully! You can only submit one contribution. Don’t take it lightly, but do some real soul searching. Who knows what else you will find!