Logo CocoCyclo

Timothy Helmer

Timothy Helmer

A logo designed for a new line of women's cycling clothing. Elements of the logo are reminiscent of a bicycle, the corner of a frame is incorporated in it and the overall design looks like a bicycle chain. The logo is mostly used to make it look a bit Asian - the name CocoCyclo originates from Asia, and it is also the tough style of the Japanese fixed gear community that has been incorporated into the identity. Why is this my favorite logo? This was a brand where I could put my heart and soul in: working with a customer who trusted me 100% and a brand story that I can support.

Submit your favourite logo’s!

  • What is the best logo you ever designed? Do you know why?
  • Which logo from another designer do you think is the best logo ever? Why is that?
  • Think carefully! You can only submit one contribution. Don’t take it lightly, but do some real soul searching. Who knows what else you will find!